The collaboration that no one saw coming, the Rich Paul x New Balance 550 Cream takes a retro sneaker and gives it an irresistibly luxurious spin. Its upper is crafted from premium cream leather, with perforated panels adding just the right amount of texture as well as breathability. New Balance’s signature ‘N’ logo sits on the sidewalls, while sports agent Rich Paul’s logo graces the tongue. Varying shades of blue can be found throughout the sneaker, while the ivory upper ensures that this kick is effortless to style for practically any occasion. Comfortable, retro and timeless: add the Rich Paul x New Balance 550 to your collection and you’ll want to wear them every single day. Rich Paul x New Balance 550 Cream | BB550RP1 | Laced